Shown in order of prominence from the fragrance profile.

Lattafa Ajwaa Eau de Parfum 20ml
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Lattafa Ajwaa Eau de Parfum 20ml – Dates, Myrrh and Smoky Incense Lattafa Ajwaa is named after the prized Ajwa date of Madinah, and it smells the part. This is a dark oriental gourmand built on sweet dried fruit, resinous myrrh and smouldering incense — warm, faintly medicinal and deeply traditional. The 20ml size makes it an easy way to try one of Lattafa's most distinctive compositions without committing to a full bottle.
Know the scent before it arrives
A quick, data-led guide to how it smells, performs and wears.
At a glance
Main Accords
+Fragrance Notes
+From the first spray to the lasting dry down.
-
First impression
Opening notes
Dates elemi Lemon Bergamot -
The character
Heart notes
Licorice Myrrh -
The lasting trail
Dry-down notes
Benzoin Incense
Scent profile
Oriental, spicy, with a sweet finish.
An expressive oriental profile, softened by spicy facets and a sweet undertone.
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Performance
+Balanced performance with comfortable projection for everyday wear.
Performance varies with skin, climate and application.
Perfect Time to Wear
+When this fragrance feels most at home.
Winter
Evening
Where it shines
Full Description
+Lattafa Ajwaa Eau de Parfum 20ml – Dates, Myrrh and Smoky Incense
Lattafa Ajwaa is named after the prized Ajwa date of Madinah, and it smells the part. This is a dark oriental gourmand built on sweet dried fruit, resinous myrrh and smouldering incense — warm, faintly medicinal and deeply traditional. The 20ml size makes it an easy way to try one of Lattafa's most distinctive compositions without committing to a full bottle.
What Does Ajwaa Smell Like?
It opens mouth-watering: succulent dates lead, brightened by lemon and bergamot, with elemi resin adding a piney, slightly citric sharpness that stops the sweetness from feeling flat. The heart turns darker and stranger — licorice brings an anise-like bitterness while myrrh contributes a dry, resinous depth that gives the fragrance its incense-hall character. The dry-down is smoky and balsamic: golden benzoin adds a vanilla-tinged warmth over genuine incense, wrapping the skin in something that smells more like a ritual than a dessert.
Ajwaa Fragrance Notes
| Top notes | Dates, Elemi, Lemon, Bergamot |
|---|---|
| Heart notes | Licorice, Myrrh |
| Base notes | Benzoin, Incense |
Performance, Season & Occasion
| Concentration | Eau de Parfum (EDP), 20ml travel size |
|---|---|
| Longevity | Excellent — approximately 10–12 hours on skin |
| Sillage | Moderate — a close personal bubble rather than a room-filler |
| Best season | Autumn and winter |
| Best time | Evening — date nights, formal events, winter gatherings |
| Gender | Unisex |
| Brand | Lattafa Perfumes, Dubai, UAE |
Frequently Asked Questions
What does Ajwaa smell like?
A rich oriental gourmand — sweet dates and bright citrus at the opening, a resinous licorice and myrrh heart, and a smoky base of benzoin and incense.
How long does Ajwaa last on skin?
Around 10 to 12 hours, with a moderate, intimate projection throughout.
Is 20ml a good size to start with?
Yes. Ajwaa is a distinctive, incense-heavy fragrance rather than a crowd-pleaser, so the travel size is a sensible way to test whether it suits you.
Who is Ajwaa best suited for?
Anyone who enjoys smoky, resinous orientals. It is fully unisex and best worn in cooler weather and evening settings.
Buy Lattafa Ajwaa in South Africa
Order the 20ml Eau de Parfum from Dubai Aroma with nationwide delivery. Browse the full Lattafa collection or explore more oriental fragrances.

Frequently Asked Questions
What does Lattafa Ajwaa Eau de Parfum 20ml smell like? +
Top notes of Dates, elemi, Lemon, Bergamot.Heart of Licorice, Myrrh.Base of Benzoin, Incense.The main character is amber, sweet, balsamic, soft spicy, warm spicy, aromatic, citrus, fruity, smoky.
How long does Lattafa Ajwaa Eau de Parfum 20ml last? +
Lattafa Ajwaa Eau de Parfum 20ml is an Eau de Parfum (EDP) that typically lasts 6–10 hours on skin and longer on fabric. Apply to pulse points — wrists, neck, and inner elbows — for best projection.
Is Lattafa Ajwaa Eau de Parfum 20ml for men or women? +
Lattafa Ajwaa Eau de Parfum 20ml has a amber, sweet, balsamic, soft spicy, warm spicy, aromatic, citrus, fruity, smoky character, making it versatile across genders.
Is Lattafa Ajwaa Eau de Parfum 20ml a dupe of Inspired by Roses Vanille Mancera? +
Lattafa Ajwaa Eau de Parfum 20ml is inspired by Inspired by Roses Vanille Mancera and delivers a similar scent experience at a more accessible price point. It is one of the most popular Inspired by Roses Vanille Mancera alternatives available in South Africa.
How much does Lattafa Ajwaa Eau de Parfum 20ml cost in South Africa? +
Lattafa Ajwaa Eau de Parfum 20ml is currently priced at R249.0 at Dubai Aroma. Free delivery on all orders over R999 anywhere in South Africa.